Kenzo appoints Bathing Ape’s Nigo as his new art director

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Sep 15 2021

Kenzo announced on Wednesday the appointment of Bathing Ape’s Nigo as new artistic director following rumors that the talented Japanese was taking over the Paris-based house.

Kenzo appoints Bathing Ape’s Nigo as new Artistic Director – LVMH

Nigo, a remarkably inventive figure based in Tokyo, succeeds Felipe Oliveira Baptista, who left Kenzo last June after only two years in the house. His departure came just three months after founder Kenzo Takada died in January 2020, at age 81.

Oliveira Baptista joined Kenzo in July 2019, succeeding Carol Lim and Humberto Leon, after the American duo’s seven-year stint in the house.

Kenzo is one of a dozen fashion brands from French luxury conglomerate giant LVMH, which acquired the house from its founder in 1993.

“I am pleased to welcome Nigo as artistic director of Maison Kenzo. The arrival of a highly talented Japanese designer will allow us to write a new chapter in the history of the house founded by Takada Kenzo. I am convinced that Nigo’s creativity and innovation, as well as his attachment to the history of the house, will fully express Kenzo’s full potential, ”said Sidney Toledano, president and CEO of LVMH Fashion Group and member of the executive committee. by LVMH.

Nigo’s appointment will be effective on September 20, 2021.

“I am proud to have been named artistic director of Kenzo. I was born the year Takada Kenzo san opened his first store in Paris. We both graduated from the same fashion school in Tokyo, “Nigo said in a statement, using the Japanese honorific” san. “

“In 1993, the year Kenzo joined the LVMH Group, I started my career in fashion. Kenzo san’s approach to creating originality was through his understanding of many different cultures. It is also the essence of my own philosophy of creativity. Inheriting Kenzo san’s spirit of craftsmanship to create a new Kenzo is the biggest challenge of my 30-year career, which I aim to achieve together with the team. Finally, I would like to thank Bernard Arnault and Sidney Toledano for providing me with this wonderful opportunity, ”Nigo concluded.

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